Guest Focus - Tour Business Coaching
Guest Focus - Tour Business Coaching
  • Видео 219
  • Просмотров 1 010 478
Unlocking the Power of Upsells and Add-Ons in Your Tour Business
Imagine effortlessly boosting your bottom line by offering irresistible upgrades that your guests can't resist. From VIP experiences to exclusive merchandise, the possibilities for increasing profits for each guest are endless.
And the best part? Your booking software does all the heavy lifting, making it a breeze for guests to say "yes" to these enticing extras.
**This is the second of our 8-video series on maximizing profits in your tour business!**
This week, you can discover the secret weapon that top tour operators are using to skyrocket their profits - Upsells and Add-Ons! In this video, I reveal insider tips and proven strategies to help you maximize the value of every customer, with...
Просмотров: 98

Видео

Boost Your Tour Business Profits with Trip Protection
Просмотров 19716 часов назад
Boosting profits doesn’t have to come at the expense of your time or your guests’ experience. In fact, there are ways to boost profits that take little to no time and help your guests feel more comfortable and excited about booking their tour with you. This week, we kick off a new 8-part video series around increasing your tour business profits and we’re starting with a tip that requires minima...
Scaling Your Tour Business with Comprehensive Guide Training Systems
Просмотров 25814 дней назад
It IS possible to grow and scale without losing the personalized and customized tours your ideal target guests have come to love. And without spending all your time and money training new staff. In this deep dive video, we're sharing best practices for creating detailed tour documentation and guide training systems that will help you deliver consistent, high-quality experiences to your guests. ...
Freelancers vs. Employees: Which is Best for Hiring Guides?
Просмотров 25721 день назад
Freelancers vs. Employees: Which is Best for Hiring Guides?
Mastering Tour Leader Training: 6 Essential Techniques
Просмотров 429Месяц назад
Mastering Tour Leader Training: 6 Essential Techniques
Tour Guide Training 101: Best Practices for Training Tour Leaders
Просмотров 560Месяц назад
Tour Guide Training 101: Best Practices for Training Tour Leaders
Tour Leader Recruitment Made Simple
Просмотров 3612 месяца назад
Tour Leader Recruitment Made Simple
6 Costly Mistakes Tour Operators Make When Recruiting Guides (And How to Avoid Them)
Просмотров 4362 месяца назад
6 Costly Mistakes Tour Operators Make When Recruiting Guides (And How to Avoid Them)
Harnessing the Impact of Mission, Vision, and Values
Просмотров 5278 месяцев назад
Harnessing the Impact of Mission, Vision, and Values
How to Price Your Corporate Tours
Просмотров 6279 месяцев назад
How to Price Your Corporate Tours
8 Profitable Corporate Niches for Your Tour Business
Просмотров 7839 месяцев назад
8 Profitable Corporate Niches for Your Tour Business
Why Sell Corporate Tours: 5 Important Considerations
Просмотров 4079 месяцев назад
Why Sell Corporate Tours: 5 Important Considerations
6 Essential Tactics for Managing Underperforming Staff in Your Tour Business
Просмотров 72410 месяцев назад
6 Essential Tactics for Managing Underperforming Staff in Your Tour Business
8 Alarming AI Predictions Tour Business Owners Can’t Ignore
Просмотров 80510 месяцев назад
8 Alarming AI Predictions Tour Business Owners Can’t Ignore
How AI Can Save Tour Business Owners Time and Money
Просмотров 1,1 тыс.11 месяцев назад
How AI Can Save Tour Business Owners Time and Money
The Secret to Consistent Growth in Your Tour Business [Costly Tour Business Mistakes 7/7]
Просмотров 40811 месяцев назад
The Secret to Consistent Growth in Your Tour Business [Costly Tour Business Mistakes 7/7]
Tour Business Marketing: From Scattergun to Laser-Focused [Costly Tour Business Mistakes 6/7]
Просмотров 57911 месяцев назад
Tour Business Marketing: From Scattergun to Laser-Focused [Costly Tour Business Mistakes 6/7]
Why Your Tour Sales Pages Aren't Working [Costly Tour Business Mistakes 5/7]
Просмотров 51911 месяцев назад
Why Your Tour Sales Pages Aren't Working [Costly Tour Business Mistakes 5/7]
Mastering Guest Experience to Sell More Tours [Costly Tour Business Mistakes 4/7]
Просмотров 536Год назад
Mastering Guest Experience to Sell More Tours [Costly Tour Business Mistakes 4/7]
Why Most Tours Are Generic and Forgettable [Costly Tour Business Mistakes 3/7]
Просмотров 829Год назад
Why Most Tours Are Generic and Forgettable [Costly Tour Business Mistakes 3/7]
Understanding Your Ideal Guests for a Successful Tour Business [Costly Tour Business Mistakes 2/7]
Просмотров 768Год назад
Understanding Your Ideal Guests for a Successful Tour Business [Costly Tour Business Mistakes 2/7]
How to SUPERCHARGE Your Tour Business Sales [Costly Tour Business Mistakes 1/7]
Просмотров 930Год назад
How to SUPERCHARGE Your Tour Business Sales [Costly Tour Business Mistakes 1/7]
Conversion Rate Optimization for Tour Businesses
Просмотров 590Год назад
Conversion Rate Optimization for Tour Businesses
How to Overcome Objections & Increase Tour Bookings
Просмотров 362Год назад
How to Overcome Objections & Increase Tour Bookings
How to Use Testimonials & Reviews to Drive More Sales
Просмотров 346Год назад
How to Use Testimonials & Reviews to Drive More Sales
How To Increase Tour Sales with Guarantees
Просмотров 458Год назад
How To Increase Tour Sales with Guarantees
How To Write a Tour Summary with Features & Benefits
Просмотров 888Год назад
How To Write a Tour Summary with Features & Benefits
How to Write An Effective Tour Description - Magic Moments & Open Loops
Просмотров 1,5 тыс.Год назад
How to Write An Effective Tour Description - Magic Moments & Open Loops
How to Sell More Tours with Scarcity & Urgency
Просмотров 1,8 тыс.Год назад
How to Sell More Tours with Scarcity & Urgency
Welcome to Guest Focus
Просмотров 1,6 тыс.Год назад
Welcome to Guest Focus

Комментарии

  • @lonceyswildcairns333
    @lonceyswildcairns333 5 часов назад

    Thanks heaps, b2b is so untouched and just goes to show, we got to know our individual customers 😊 Thanks for telling us about PicThrive ❤

  • @guestfocus
    @guestfocus День назад

    Get customized insider tips to earn more profit in your tour business! Book a free strategy call with one of our tour business coaches today! guestfocus.com/bookacall

  • @expedition_bali
    @expedition_bali 3 дня назад

    It's on the AirTable Kaizen List. Thanks Kelsey.

  • @marcuseldh
    @marcuseldh 3 дня назад

    I run a multi-day tour company and have a Cancellation Protection that is slightly more flexible than our general terms. The cost is just 6% of the booking total, not 15% as you recommend. Since our average tour rate is about 3,000 USD per booking I assume 15% would be too much. Result so far? We see that about 10% of our bookers have added Cancellation Protection and we don't see more cancellations. So that is all good! But I wonder if I should offer a more generous Cancellation Protection and charge 15% considering it would be 450 USD on an average booking?

    • @guestfocus
      @guestfocus 20 часов назад

      Thanks for sharing Marcus and lovely to hear from ya! I'm glad that you've experimented with this as a multi-day operator, and it sounds like you're getting great results. (for most multi-day operators the protection needs to be though through carefully given you may be on the hook for hotel rooms, down-payments, etc. But you're results so far show that the same benefits seem to apply! As for your 10% opt-in rate at 6% trip protection, on a $3,000USD trip - that is a great result! (it shows customers see the value in the protection plan you put together!). Could you experiment with a higher fee and see what happens to that 10% opt-in rate? Absolutely! You may not need to make the protection plan more generous either. Regardless - a 15% fee on a multi-day trip adds up quickly - and the data I shared in the video suggesting 15% was aggregated day-tour operator results.

  • @lonceyswildcairns333
    @lonceyswildcairns333 5 дней назад

    Thanks heaps, great strategy 😊❤

  • @SherylMoore-b2m
    @SherylMoore-b2m 5 дней назад

    I see this benefiting an activity place, but how would you see this being used for a multi-day tour operator where insurance is offered to cover different things other than trip cost, like medical for international, or lost luggage, etc. Would offering Trip Protection then compete with the insurance offering? It could be designed to cover what insurance doesn't, but would/are travelers buying both when offered both or perceived as overkill?

    • @guestfocus
      @guestfocus 19 часов назад

      I see travel insurance as a pretty different product - covering a variety of potential incidents depending on the plan - the biggest often being emergency medical insurance for travelling abroad. See the comment from Marcus below for how he is using trip protection as a multi-day operator. Already have a 3rd party insurance plan upsell that covers trip cancellation AND it's converting well? Then just stick with that! = )

  • @joeliethegoalie
    @joeliethegoalie 6 дней назад

    Are there any 3rd party companies offering this as a plug-in, or is there a way to implement in-house? My booking software does have this feature but doesn't give me any control of messaging, how it works, etc. Thanks

    • @guestfocus
      @guestfocus 20 часов назад

      Thanks for the comment. The recommendation is to use a booking software that allows 'one-click upsells' or 'order bumps' so that this protection can be added effortlessly during checkout. You could work with 3rd party insurance providers to provide these kinds of plans, but the real lift in profits come from running the upsell yourself (and not sharing margin with other companies). I am not aware of any 'plugins' that work with most of the booking software options I'm aware of. Hope that helps!

  • @beckyedwards-b8700
    @beckyedwards-b8700 6 дней назад

    Thank you for this video Kelsey! We were on the fence about adding this so this has been very helpful.

    • @guestfocus
      @guestfocus 6 дней назад

      Love Becky, it's 100% worth test it out! = )

  • @MaribelCrispino
    @MaribelCrispino 20 дней назад

    I am interesting ;

  • @MaribelCrispino
    @MaribelCrispino 20 дней назад

    no but I want to get ;

  • @MaribelCrispino
    @MaribelCrispino 20 дней назад

    for my self ;

  • @MaribelCrispino
    @MaribelCrispino 20 дней назад

    I want to travel tour ;

  • @MaribelCrispino
    @MaribelCrispino 20 дней назад

    thanz for the message ;

  • @MaribelCrispino
    @MaribelCrispino 20 дней назад

    I am but as a tour guide ;

  • @mikaeltamerat
    @mikaeltamerat 24 дня назад

    Same standards across tour leaders created an identity level attention to the delivery of the experience . Still working on this . Almost a decade of pure wisdom thanks! T

  • @SANDEMANsFreeTours
    @SANDEMANsFreeTours 27 дней назад

    Hi Kelsey, I was 95% with you until you suggested blending both contractors and freelancers in the same operation. It’s great that you point out that you’re not a lawyer, but anyone watching this should 100% speak to a lawyer before taking the advice about having freelancers and employees perform the same roles in the same company. Whether you’re in the USA, the UK, or most of the EU, having freelancers do the same work as employees is a strong legal indication that the freelancer IS a employee, and the company should make the same considerations for this essentially “fake freelancers”. I’m also not a lawyer, but I’ve spent more than €100k researching this exact point across 13 countries, and I can respectfully say that you’re very likely giving your viewers some dangerous advice to suggest people mix employee and freelance guides in the same company. Happy to consult with anyone needing a bit of help here💪🏼🙏🚀 Best wishes, Chris Sandeman

    • @guestfocus
      @guestfocus 27 дней назад

      Hey Chris, thanks for the comment and appreciate your input here! I just want to reinforce Chris's experience with this particular topic - and I would take his comments seriously! Chris, the context where I have seen this 'blended' approach is much more in the multi-day space - and candidly, even in the examples that I'm thinking off, the contractors and employees working for that tour operator were technically performing different roles. (ie tour leaders were employees - but additional support staff (camp cooks, support drivers) were contracted. While this point was made in the video - it's worth emphasizing that in no way can you 'treat, train, or evaluate' a tour guide contractor in the same way you would a tour guide employee on your blended team. I agree that legal consel is important to navigate this - but I still see many situations where this would be entirely legal and even appropriate. e.g. I run day tours in austin and have employed year-roundtour guides. 4x a year there are massive conferences in town where I don't have enough guides - so I contract additional guides individually for these one off events.

  • @lonceyswildcairns333
    @lonceyswildcairns333 27 дней назад

    Cheers much 😊 Also an employee is likely going to have more local knowledge ❤

  • @davidgarcia6908
    @davidgarcia6908 27 дней назад

    Great video and very interesting insight, as always! Thanks Kelsey!

  • @guestfocus
    @guestfocus 27 дней назад

    Download our free coaching card to help you have a frank and open conversation about performance and key deliverables in real time: guestfocus.com/coachingcard

  • @guestfocus
    @guestfocus Месяц назад

    Download our free coaching card to help you have a frank and open conversation about performance and key deliverables in real time: guestfocus.com/coachingcard

  • @brukeworku5277
    @brukeworku5277 Месяц назад

    Talk too much about me

  • @timothypedregon827
    @timothypedregon827 Месяц назад

    Kelsey, thank you so much for the great content.

  • @aubreyklass5500
    @aubreyklass5500 Месяц назад

    Awesome training 🙏🏾

    • @guestfocus
      @guestfocus 20 часов назад

      Thank you 🙌 Glad it was helpful!

  • @guestfocus
    @guestfocus Месяц назад

    Download your free coaching card to help you have a frank and open conversation about performance and key deliverables in real time: guestfocus.com/coachingcard

  • @the.nikkidee
    @the.nikkidee 2 месяца назад

    This is great content, Kelsey! Thanks for sharing. :) - Nikki, Resmark

  • @keithlemke
    @keithlemke 2 месяца назад

    ✔️ *Promosm*

  • @aubreyklass5500
    @aubreyklass5500 2 месяца назад

    Awesome info sharing 💯🙏🏾

  • @guestfocus
    @guestfocus 2 месяца назад

    Get your free coaching card to help you address tour guide training and improvement here: guestfocus.com/coachingcard

  • @Barcelonaslowtravel
    @Barcelonaslowtravel 2 месяца назад

    Great video, really helpful! I thought we were doing a lot of things wrong until we popped up in Google on your search :=) We'll go on and improve our permanent page! Thanks for the insights

  • @mikaeltamerat
    @mikaeltamerat 2 месяца назад

    Golden wisdom for a dacade! Gratitude from Ethiopia 🇪🇹!

  • @MattTrom-qo5ip
    @MattTrom-qo5ip 2 месяца назад

    Thnk you 😊

  • @mikaeltamerat
    @mikaeltamerat 2 месяца назад

    No website you have bigger fish to fry 😂

  • @LuciaTrindadeUru
    @LuciaTrindadeUru 2 месяца назад

    Thanks for the video

  • @JobDaniels-wp1nv
    @JobDaniels-wp1nv 3 месяца назад

    Im just a beginner and i need help guys. Im based here in the beautiful country -Papua New Guinea in the Pacific. Help me market my tours and id very much welcome tips and ideas. Thanks ❤

  • @lonceyswildcairns333
    @lonceyswildcairns333 3 месяца назад

    Thanks so much I will save these tips 😊❤

  • @lonceyswildcairns333
    @lonceyswildcairns333 3 месяца назад

    Cheers so much I'm none of these haha 😂🤔🤪❤

  • @noahidetourguide8111
    @noahidetourguide8111 3 месяца назад

    We track our guides average tips to keep a pulse on the quality of the tours taking place.

  • @learnmore4156
    @learnmore4156 3 месяца назад

    Thanks for your wonderful explanation, its it's really interesting, I'm from Morocco I live in Middle Atlas around a beautiful cedar forest and I'm a tour guide, really welcome if you need something

  • @SANKomsot
    @SANKomsot 3 месяца назад

  • @DanielGutierrez-Catalina
    @DanielGutierrez-Catalina 3 месяца назад

    WOW!

  • @targettours
    @targettours 4 месяца назад

    Great tips and suggestions

  • @jonathankranz2799
    @jonathankranz2799 4 месяца назад

    Here's another challenge, somewhat related: what if you suspect that the official "understanding" of an event/person/object was more myth than substance? I was a ranger at Georges Island in Boston Harbor where I gave tours of Fort Warren, a major seacoast fort that operated roughly from the Civil War through WWII. One key tour stop was the fort chapel where, allegedly, the song "John Brown's Body" first originated. But as I learned more about the fort's history, this "fact" seemed increasingly dubious. Like the ubiquitous "George Washington slept here" colonial inns that once dotted the East coast, locations claiming the origin of John Brown's Body were all over the US map. To satisfy the need to entertain while being truthful, I resorted to saying weasel words like "alleged," "attributed," "claimed," etc. If anyone challenged me for the waffling, I would explain why. If not, we would just merrily roll along.

  • @user-hd5tp9nu7y
    @user-hd5tp9nu7y 4 месяца назад

    Excellent

  • @user-qf6lp4sl4l
    @user-qf6lp4sl4l 4 месяца назад

    I really like your content bro, thanks for inspiring me. Am a tour operator too

  • @user-pz7pm9yw5l
    @user-pz7pm9yw5l 4 месяца назад

    Thanks for the great insights

  • @wanyalukoloculturaltours5045
    @wanyalukoloculturaltours5045 4 месяца назад

    after create can i share with you for feedback ?

  • @TrueWealthFinancial
    @TrueWealthFinancial 4 месяца назад

    Thumbs up for this!

  • @Bluesky-ce6kw
    @Bluesky-ce6kw 4 месяца назад

    my class in uni would really like that work sheet

  • @catmacleod6241
    @catmacleod6241 5 месяцев назад

    Leod Escapes agrees. We are the only motorcycle tour company that serves the desires of "Track Riders" they are different people with different needs. We also recently created tours for NEW motorcycle travelers, people who have never traveled outside the USA before and don't have the massive funds required for the big mass tourism motorcycle operators. Our "Track & Tour" and our "Travel Training Tour" are client dreams focused.